From many points in the city you can see the tall building that emerge from the rest of the houses, a very characteristic building that is an Icon for local people; 49 meters high and at the top floor there is a museum ready to tell all the stories and anecdotes in which it has been a witness and some times the center of the story, you can also enjoy a wonderful view of the city from that high. That building is “La Cervecería” (“The Brewery”); The worldwide famous Cerveza Pacífico is made there and they are open to any body who wants to tour the facilities they offer guided tours.
Cerveza Pacífico is a Mexican beer Pilsner Style. The Brewery opened its door for the first time in 1900 and the original owners were business men from Germany that were already established in Mazatlan. Their names: Jorge Claussen, Germán Evers, Emilio Phillipi, César Boelken, Federico Marburg y Jacob Schuele. They started with a capital of $300,000 pesos and they had the latest equipment in those years so they could produce 175,000 liters per month.
Cerveza Pácifico now is owned by Modelo group since they join in 1954. The brewery is still working and mainly produces Pacífico beer.
It is considered one of the best in Mexico due to its character, taste, body, aroma and beautiful golden light and bright color.
It still leads the market, and because of its quality now it’s recognized internationally. Pacífico beer is exported to United Estates since 1985. Grupo Modelo exports 5 kinds of beer from its brand to over 160 Countries.
There is a monument in the Mazatlan’s Boardwalk to commemorate the first 100 years of Cerveza Pacifico in Mazatlan.
Tourist from around the world enjoy Mazatlan beauties and Pacifico beer is one of them; there are many reasons why more and more people prefer Mazatlan as the best tourist destination in Mexico and as the best place to retire due its wonderful Mazatlan Real Estate.
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